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THE DYSON STORY

JAMES DYSON

You know the feeling when some everyday product lets you down. 'I could have designed this better myself', you think. But how many of us turn our thoughts into actions? James Dyson does. He is a man who likes to make things work better. James Dyson has proved that inventive thinking and rigorous engineering techniques produce better machines.

A NEW IDEA

FIVE YEARS AND 5,127 PROTOTYPES

In 1978, James Dyson noticed how the air filter in the Ballbarrow sprayfinishing room was constantly clogging with powder particles (just like a vacuum cleaner bag clogs with dust). So he designed and built an industrial cyclone tower, which removed the powder particles by exerting centrifugal forces greater than 100,000 times those of gravity. Could the same principle work in a vacuum cleaner?

James Dyson set to work. Five years and 5,127 prototypes later, the world’s first bagless vacuum cleaner from Dyson arrived.

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RESEARCH, DESIGN, DEVELOP

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IDEAS NEED RESEARCH, DESIGN AND DEVELOPMENT

The public response gave James the confidence to explore his other ideas and inventions. He and his growing team of engineers and scientists needed more room. And so James constructed new research and development laboratories at his Cotswolds base. And then expanded them further. More ideas. More invention.

NEVER STAND STILL

DYSON ENGINEERS

Over 1,000 Dyson engineers and scientists in Britain, Singapore and Malaysia are dedicated to inventing and improving Dyson machines. They are drawn from a broad spectrum of disciplines:

Electrical engineering; fluid dynamics; prototyping; electronics; design; testing; separation systems; robotics; software; materials; motors; aerodynamics; microbiology; mechanical engineering; acoustics; compliance; hardware; turbo machinery. And others.

Every member of the RDD department is an expert in their field. Working together, they ensure Dyson machines outperform others and are built to last.

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ENGINEERING THE FUTURE

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THE JAMES DYSON FOUNDATION

Engineers: the world’s problem solvers. And we need more of them. Which is why James Dyson is so passionate about encouraging more young people to pursue science, technology and engineering. His charitable foundation supports students and teachers via bursaries, education programmes and teaching materials. Unusually James, when advising the British Government, calls for more young children to learn through failure and hard work rather than immediate success.